Environmentalist efforts, a sagging economy and major cities outlawing the sales of bottle water, have contributed to a drop in sales.
In our article; Bottled Water – A 4,000 Percent Markup Via Coke And Pepsi, we wrote that:
- Bottled water cost’s up to 4,000 times more than tap water
- Bottled water is essentially tap water
- Bottled water does not fall under FDA guidelines, and is often has more mercury and other pollutants in it than public utility water.
- 80% of water bottles end up in landfills, streams and the environment.
- It takes 5 bottles of water to create the plastic for 1 water bottle.
- Pepsi, Coca-Cola (owners of Dasani and Aquafina) and Nestle have all been accused of over pumping streams, taking water from farmers, and in some cases, capping public wells in third world countries, claiming ownership of aquifers and making it illegal for people to collect rainwater. (forcing villagers to go to the river and drink polluted water)
The popularity of bottled water soared in the 1990s and the early 2000s, but that is changing, according to figures from market research company TNS. Last year the on-going year-on-year increase in sales was halted and sales actually fell by 9%.
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